In 1999, Mike was introduced to George Keushguerian, the founder of TwinPeaks Software. Mike says George came in at exactly the right time. Pastry Perfection had been searching for a computer system that would encapsulate all of their needs. Mike wanted to move from cash registers to a POS system which would combine both retail and wholesale. George worked with Mike, flying out to Idaho to survey the business and tailor the POS system to meet Pastry Perfection’s needs. The TwinPeaks programs that Pastry Perfection implemented were crucial in transforming the way they do business, eliminating various problems and moving them into the effective, smooth-running operation they are today.
Before their introduction to TwinPeaks, Pastry Perfection ran certain aspects of the company’s business manually. Mike says the process of ordering a cake, for example, has now become an entirely different undertaking. Instead of flipping through pages of orders and wasting time doing so, the options are available for the clerk on-screen. How large is the cake? Is it carrot, chocolate, or red velvet? What kind of frosting? The clerk merely clicks buttons. Even supplemental information, like a certain filling having an additional charge, is listed on the appropriate page, so no details are lost or forgotten. With this ordering process, the customers are able to be knowledgeable about what they are purchasing and what the whole order costs. What had once been a “clunky” and archaic system, Mike says, is now an opportunity for the clerk to clearly communicate Pastry Perfection’s capabilities.
In a successful bakery, various people take responsibility for various parts of the process. Something like a cake becomes much more complex than a birthday dessert of a certain size and certain flavors. The salesclerk taking the order has a different relationship with the cake than the baker, the decorator, the deliverer, or the clerk doing the labeling and packaging. With the TwinPeaks software Z-Bake (now updated to POMeSYS), all employees involved in any aspect of the sale or production process can access the information. Mike explains, “When we need the information, we go get it. It empowers the employees to get the information when they need it.” Not only does it allow for efficiency within, but the interaction with customers also becomes more streamlined.